PokerStars Entry Into New Jersey Results in Record Online Gaming Revenues
The entry of PokerStars into the New Jersey Online gambling market is already having a serious impact on revenues in the Garden State. While it has only been a few weeks since PokerStars officially launched in New Jersey the figure release by the New Jersey Division of Gaming Enforcement already paints a pretty picture. The month of March saw record online gaming revenues due largely to PokerStars contribution with revenues reaching $15.5 million. This represents an 18% increase from the same period last year and an increase of $800k from the previous month of February this year which was also a record breaking month.
While only officially launching on March 21, PokerStarsnj.com generated almost $600k in poker revenues. Overall online poker revenues in New Jersey were up 10.5 percent in March to reach $2,462,064. Overall online gambling in for the state were $15,507,459 in March which was a 17.8 percent increase from the same period last year.
As usual the leading casino was the Borgata Casino Hotel which generated $4.22m. Online sites running in Caesars Interactive platform generated revenues of $3.16 m which was an increase from the $3m in February. The Tropicana reported revenues of $3.17m followed by Caesar Interactive with $3,16 and the Golden Nugget with $3.06m for the month of March.