NetEnt Expands New Jersey Reach With Resorts Casino Hotel Deal
Despite falling way short of expectations, online gambling in the State of New Jersey is still seen as the gateway to the rest of the US. Foreign operators like NetEnt are well aware of this and have been forming partnerships with land based casinos in order to offer their online games in the Garden State.
NetEnt already have deals with Caesars Interactive Entertainment and the Bwin.party brands which operate under the license of the Borgata Casino Hotel & Spa license. In another move to expand their brand, NetEnt have announced they have signed a deal with Atlantic City’s Resorts Casino Hotel which operate two online casinos, ResortsCasino.com and MoheganSunCasino.com. In terms of the deal NetEnt will provide their content to both desktop and mobile content to the two online casinos.
MD of NetEnt Americas Bjorn Kranz explained the new partnership and said the deal.” shows the trust and confidence that exist in our local operation and portfolio capabilities in New Jersey.” CEO of Resorts , Mark Giannantonio was delighted at NetEnt’s entry and said their games,” perform extremely well in other markets and we are confident they will do the same in New Jersey.”