MGM Poised To Be First Operator to Take Mobile Sports Betting Wager in New Jersey
MGM has in the space of a week cemented itself as one of the leading players in the emerging US sports betting market. Their landmark partnership with GVC Holdings was followed by the announcement of their partnership with the NBA. In terms of the deal MGM will become the first gambling company to form a partnership with a US sports league. The deal is set to be worth $25 m and will include mobile sports betting.
The fact that the NBA has got to the point of partnering with a real money gambling entity is far from a given as many will be quick to remind NBA commissioner Adam Silver of their once fierce opposition to any association with gambling. However money talks and no one can stop the progress of an industry that is worth billions.
MGM CEO Jim Murren announced via their website that mobile sports betting will be coming to New Jersey via their playMGM platform. On their website he said,” It won’t be long now! Coming to playMGM.com soon, mobile sports betting will be more convenient than ever, thanks to the playMGM NJ Sports betting app. It’s just a matter of time until you’ll be able to place wagers from the bar, the dinner table or anywhere in New Jersey, simply by using your own personal mobile device. Stay tuned for more details. Bet on sports now at Borgata Race & Sports Book.”
Murren went on to say following his announcement regarding the NBA partnership that MGM has a running start as they already run the largest operation in Las Vegas with their 10 resorts. He added that their playMGM app has been active for a while and is quite popular, He added,” Closer to home here, of course we own Borgata, and at the end of this week, we’ll be taking mobile bets from Borgata and playMGM in New Jersey.”