Lottoland Signs First Lottery Integration Tool With Kindred Group
Gibraltar based online lottery company lottoland has made another move which would see it strengthening itself as a major force in the private online lottery market. We have covered extensively the rapid progress and expansion of lottoland that has seen it become a major force to be reckoned with and many believe that it is just a matter of time before they start applying for major traditional government bids.
Latest news coming from them is that they have signed their first lottery integration partnership with gambling mega group Kindred. In terms of the deal players to the multiple brands of Kindred like Maria Casino, Unibet and Bingo. Com will now be able to place bets on the outcome of global lottery draws.
Lottoland Director Michael Bogie commented on the new partnership and said,” Lottoland’s dedicated B2B technology division has integrated our fully responsive lottery betting client with Kindred’s platform, enabling Kindred’s brands to offer a dedicated lottery betting tab, this provides cross-sell and direct customer acquisition opportunities. With jackpots guaranteed by Lottoland’s proprietary risk management, including our Insurance Linked Security, Kindred is the first tier one operator to be able to benefit from Lottoland’s unique and proven lottery betting solutions which have paid out €150m ($168.2m) to lottery betting winners.”
Kindred’s head of Casino Fredrik Kjell was equally delighted at their new offering for its players and said,” Kindred is constantly seeking to innovate and we’re hugely excited to be the first operator to offer Lottoland Solutions’ new turnkey lottery betting B2B service to our players.”