Greentube Acquires Social Casino Maker AbZorba Games
Social casino games are an integral part of any real money gaming company’s repertoire these days. Top gaming giants like IGT and Caesars started off the trend when they invested hundreds of millions of dollars collectively in their social casino subsidiaries Double Down and Playtika.
The proliferation of mobile devices and a younger audience which do not leave the house without their devices makes any social casino mobile company a sought after entity. This week saw Greentube a subsidiary of Austria’s Novomatic Group AG acquire a 100 percent stake in the U.S. bases AbZorba Games LLC who are a mobile social casino gaming company.
In a statement NNovomatic said,” he purchase of Abzorba and its portfolio of leading product lines in the field of social casino game apps for mobile devices perfectly supplements Greentube’s current social casino portfolio and will further strengthen the Novomatic Interactive branch in this important market,” Greentube has been on an acquisition spree which includes last month’s purchase of Canadian BlueBat Games who also offer technology for mobile social casino games.