Bally Technologies And Cantor Gaming Enter Online Agreement
Mobile casino gambling with tablets and smartphones is the fastest growing sector in the online gambling industry. Added to this is the sports betting market which now makes up more and more of the overall gambling pie. Cantor Gaming is one of the top brands and are leaders in both mobile and sports betting. They have just announced a partnership deal with the highly rated Bally Technologies who have been a global leader in the gaming industry since 1932.
In terms of the agreement Cantor Gaming will integrate its mobile casino and sports betting gaming content into Bally’s iGaming Platform.
This type of partnership is exactly what is needed in order ensure a successful entry into the developing US online gambling market. Besides being an affiliate of such a trusted brand, Cantor Gaming is the first company licensed by the Nevada Gaming Commission to manufacture, operate and distribute a mobile system in the state, They already operate in over eight Las Vegas Resorts. They currently offer patrons the ability to enjoy mobile gaming as well as race and sports betting solutions within the state of Nevada. This is done via apps that are available both on Android and iOS devices as well as desktops and laptops.
Both Bally Technologies and Cantor Gaming are set to profit from this mutually beneficial partnership. President and CEO of Cantor Gaming, Lee M. Amaitis stated,” We are delighted to sign this agreement with Bally Technologies and offer our innovative selection of online race and sports wagering and casino-gaming content to a broad audience of gaming enthusiasts through Bally’s iGaming Platform. We look forward to a fruitful relationship with Bally, which has a superb industry reputation and a large, global customer base which we believe will benefit greatly from our world-class technology, making this agreement a tremendous fit for both parties.”
Vice President of Business Development for Bally Technologies’, John Connelly reciprocated by stating,” Cantor Gaming’s online sports wagering and casino gaming content complements our existing iGaming Platform perfectly. Adding Cantor Gaming’s top-notch sports betting technology will be great new offering for our customers, especially with football season underway. In addition, Cantor Gaming has a fantastic selection of popular mobile casino games which are fun, easy-to-use, and offer exciting wagering offerings.”
As the competition to grab a lion’s share of the US online gambling pie intensifies we can expect more partnerships like those of Bally Technologies and Cantor Gaming who realize that merging established and complementary technologies and platforms are better than going it alone.